Shell, go live

During my time at Wide I had  to develop a endomarketing campaign for Shell Brazil. They had just bought the BG Brazil and was looking to intregrate the new employers on their values.

The name of the campaign were already given "Go Live" and I thought about strings as concept, because they are flexable and conects. The main challenge of this company was to think big, since the plan was to adesive big walls of the main Shell Brazil office. 

 

What I loved most on this project it's that it really integrated the employers, we had receive a lot of good feedbacks about it.

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Client: Shell Brazil

Art Direction: Work Pio

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Process
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